Sales

From opening conversations to answering for the company’s number.

← All paths

The steps

Entry

Experienced

Senior

Manager

Director

Sales development representative
Account Executive
Senior Account Executive
Sales managerPeople management
Sales directorExecutive

PromotionLateral move or track changeEach step links to its full detail below.

#	Step	What changes here	Jump	Skills
1	Sales development representativeEntry · Individual contributorNo active openings	Moves from contacting to qualifying.	—	Customer communication CRM administration Prospecting
2	Account ExecutiveExperienced · Individual contributorNo active openings	Accountable for closing, not for generating interest.	PromotionJump: Moderate	Pipeline management Solution selling Product demos Negotiation
3	Senior Account ExecutiveSenior · Individual contributorNo active openings	The large, long deals arrive here.	PromotionJump: Moderate	Account management Negotiation Presentation skills Sales forecasting
4	Sales managerManager · People managementNo active openings	The team’s number replaces their own.	PromotionJump: Moderate	Sales forecasting Team leadership Performance coaching Territory planning
5	Sales directorDirector · ExecutiveNo active openings	Decides which markets the company competes in.	PromotionJump: Moderate	Quota planning Strategic planning Cross-functional leadership Budget ownership

What makes the differenceAlso asked for

This describes moves that happen, not a recommended sequence or the only way to get there.

How this path was built

A structured starting point: it describes how this function is organized in technology companies, not a survey of Costa Rican employers. The skills at each step come from the platform’s curated vocabulary. Each version goes through industry review before it replaces this one.

Evidence as of: August 16, 2026
Reviewed on: August 16, 2027