Retention & Loyalty Management

Individual contributor route

Technical or professional depth, without managing people.

This family has no individual-contributor ladder.

Management route

Managing people. It is not the step above the individual route: it is a different job and asks for different evidence.

1. Supervisor / Team Lead, Retention & LoyaltyM0Optional frontline layer
2. Manager, Retention & LoyaltyM1
3. Senior Manager, Retention & LoyaltyM2
4. Director, Retention & LoyaltyM3
5. Senior Director, Retention & LoyaltyM4
6. AVP / Head of Retention & LoyaltyM5Optional executive layer
7. Vice President, Retention & LoyaltyM6
8. Senior Vice President, Retention & LoyaltyM7