Experiential Marketing

Individual contributor route

Technical or professional depth, without managing people.

1. Experiential Marketing Manager InternIC0Optional developmental level
2. Associate Experiential Marketing ManagerIC1
3. Experiential Marketing ManagerIC2
4. Senior Experiential Marketing ManagerIC3
5. Lead Experiential Marketing ManagerIC4
6. Principal Experiential Marketing ManagerIC5

Management route

Managing people. It is not the step above the individual route: it is a different job and asks for different evidence.

This family has no management ladder.