Marketing Analytics Management

Individual contributor route

Technical or professional depth, without managing people.

This family has no individual-contributor ladder.

Management route

Managing people. It is not the step above the individual route: it is a different job and asks for different evidence.

1. Supervisor / Team Lead, Marketing AnalyticsM0Optional frontline layer
2. Manager, Marketing AnalyticsM1
3. Senior Manager, Marketing AnalyticsM2
4. Director, Marketing AnalyticsM3
5. Senior Director, Marketing AnalyticsM4
6. AVP / Head of Marketing AnalyticsM5Optional executive layer
7. Vice President, Marketing AnalyticsM6
8. Senior Vice President, Marketing AnalyticsM7