Marketing Strategy Management

Individual contributor route

Technical or professional depth, without managing people.

This family has no individual-contributor ladder.

Management route

Managing people. It is not the step above the individual route: it is a different job and asks for different evidence.

1. Supervisor / Team Lead, Marketing StrategyM0Optional frontline layer
2. Manager, Marketing StrategyM1
3. Senior Manager, Marketing StrategyM2
4. Director, Marketing StrategyM3
5. Senior Director, Marketing StrategyM4
6. AVP / Head of Marketing StrategyM5Optional executive layer
7. Vice President, Marketing StrategyM6
8. Senior Vice President, Marketing StrategyM7